Office Gems is facilitating the recruitment of a MARKETING OFFICER for the Belgroves Group of Companies.

Please note that our client requests proof of COVID-19 vaccination for all new employees, unless he/she is deemed medically unfit to receive the vaccine.

The Marketing Officer acts as brand champion and expert while ensuring brand integrity in all respects to assigned Operating Companies by ensuring the execution of all activities related to brand management. This position is an integral point of contact for internal and external stakeholders and seamless delivery of all brand management and brand integrity activities.

Principal Accountabilities:

1. Executes Brand positioning and Brand plans which integrates various consumer needs with approved Marketing strategies.
2. Develops relevant brand strategies to support growth per operating company including launches, seasonal campaigns, and innovation with data insights.
3. Prepares the quarterly marketing plan in line with the Company’s overall strategy, which includes development of objectives and implementation of plans to increase brand awareness, increased sales, and market share.
4. Supports internal requests from all departments as it relates to brand management activities.
5. Manages all brand content for social media, websites, and newsletters.
6. Develop monthly social media calendars and publishes events and services for the brand.
7. Manages and reports on brand expenditure to the budgets agreed by Marketing Manager.
8. Develop presentations on products and services that are used to help drive business.
9. Leads in the undertaking of consumer research and evaluation of competitive products / pricing / promotional activity to identify and exploit new / key trends.
10. Review all internal and market data daily and advise Marketing Manager on any noticeable industry trends and recommendations for innovation for driving market demand.
11. Provides regular overview of the economy, spending habits in funeral industry and benchmark with key competitors.
12. Manages community involvement of assigned brands.
13. Develops data driven insights and plans based on research and analysis to drive demand for products and close gaps and/or identify opportunities in the market (Quarterly & as needed).
14. Reviews and analyses sales information as scheduled and provides recommendations on plans by Brand, inclusive of customer count per brand, sales revenue, etc.
15. Develop and manage content plan for brands’ websites ensuring they are kept up-to-date and aligned with marketing objectives.
16. Prepare weekly, monthly, quarterly, semi-annual, and annual reports on the assigned brands based on set KPIs
17. Other related duties as required by the function.

Experience, Knowledge, Skills and Abilities Academic/Technical Qualifications

1. Bachelor’s Degree in Communications, Business or Marketing
2. Certification in sales, marketing, and project management
3. Five (5) + years working experience within Marketing & Communications or Brand Management
4. Two (2) + years project management experience
5. Excellent interpersonal skills
6. Strong communication skills (written and oral)
7. Ability to manage and build business relationships
8. Strong planning and organizing skills
9. Strong IT skills with proficiency in Microsoft Office Suite and Adobe
10. Ability to think creatively
11. Strong understanding of customers and market dynamics and requirements
12. Excellent Time Management, Customer Service, and analytical skills
13. Strong problem-solving skills
14. Must be able to operate independently and as part of a team while managing several responsibilities

A suitable combination of qualifications and skills will also be considered for this position.

Interested persons are asked to submit their applications to jobs@officegemstnt.com on or before September 30, 2022 with the subject "Marketing Officer - Belgroves".

Please provide telephone numbers and email addresses for one (1) personal and two (2) professional references.

Kindly advise of your salary expectations in your cover email.